Design and Multimedia Arts

Learn the principles of design, advertising and marketing using color, texture, typography, and photo editing
Create vibrant illustrations, animations, drawings, logos, ads, and traditional art for dynamic visual media
Communicate powerful messages of value using digital imagery, illustrations and photography
Develop a comprehensive portfolio displaying creativity, depth of projects and industry-recognized certifications

Recommended Course Sequence


Principles of Arts, Audio/Video Technology, and Communications	Graphic Design and Illustration I	Commercial Photography I	Career Preparation I

Course Descriptions

Principles of Arts, Audio/Video Technology, and Communications (1 credit)

Course includes an introduction to audio and video production, graphic design and illustration, and principals of animation. Adobe Creative Cloud applications are used in the course. Students at Northwest High School can apply to the Creative Media Production Academy after taking this course their 9th or 10th grade year. CERTIFICATIONS: Adobe Photoshop, Illustrator, and Premiere Pro

Graphic Design and Illustration I (1 credit)

Students learn the basics of Adobe Illustrator and Photoshop. Students work together and independently on several projects that will teach them the basic principles of design, advertising and marketing. Students learn about color, composition, drawing, texture, photo editing and typography.
CERTIFICATIONS: Adobe Photoshop, Illustrator, and Premiere Pro

Commercial Photography I (1 credit)

Course provides the foundations for a photography career as students learn the basics of camera operation, including utilizing creative and manual camera modes, basic photo composition, and concepts for photography in multiple genres. Lighting techniques are explored in both studio and in natural light settings. Students also learn basic retouching and editing via Adobe applications. With an exploration into photography history, copyright, and basic business practices, students gain knowledge of photography beyond simply effective image capture.
CERTIFICATION: Adobe Photoshop

Career Preparation I (2 credits)

This course provides opportunities for students to participate in a work-based learning experience that combines classroom instruction with business and industry employment experiences. The goal is to prepare students with a variety of skills for a changing workplace. Career preparation is relevant and rigorous, supports student attainment of academic standards, and effectively prepares students for college and career success.

Career Tree

Careers Listed in Career Tree

Entry-Level Careers

(with Program Completion)

Freelance Artist
Photographer
T-Shirt Designer
Screen Printer
Website Designer
Grip
Illustrator
Multimedia Specialist
Production Assistant
Game Tester
Sign Designer
Video Editor

Technical Careers

(Apprenticeship, Associate’s Degree, Advanced Certification, Experience, etc.)

3D Modeler/Animator
Graphic Designer
Foley Artist
Logo Designer
Digital Painter
Motion Graphics Designer
Application Development
Packaging Designer
Audio Technician
Social Media Strategist
Media Designer
Communications Specialist

Professional Careers

(Bachelor’s, Master’s, Ph.D., Specialized Training, Experience, etc.)

E-Commerce Designer
Art Director
3D Storyboard Animator
Video Game Developer
Visual Effects Producer
Social Media Director
Digital Marketing Consultant
E-Business Application Administrator
Creative Director
Web Strategist
IT Manager
Web Content Developer

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